Purity Refined. Positioning Defined.

Client

Client: Nutriswiss

Industry

Website

Nutriswiss AG is a hidden champion in the truest sense of the word. Based in Lyss, Switzerland, the company is one of Europe's leading specialists in the refining and modification of edible oils and fats. Processing everything from omega-3-rich seed oils and organic rapeseed to fish and algae oils and specialty fats for pharma and cosmetics. Their mild refining processes eliminate process contaminants without destroying micronutrients. Nutriswiss' certifications and food safety standards set a benchmark that manufacturers across food, nutraceuticals and pharmaceuticals rely on.

At a Glance

Segment Edible Oils & Fats · FoodIngredients · Nutraceuticals · Pharma · Organic & Specialty Oils

Core Services Contract refining · Mild refining ·Short path distillation · Organic certification · Omega-3 processing ·Specialty fats

Markets Switzerland · DACH · Europe ·International

Languages we cover English. German · French · Italian

Partnership since [Jahr einfügen]

What We Do Together

Nutriswissoperates in a part of the food industry where the end product is invisible toconsumers but absolutely critical to manufacturers. Contract refiners don'tappear on packaging. Their value shows up in purity certificates, safety dataand regulatory compliance. Communicating that requires knowing exactly who theaudience is, what they care about, and where they read.

We handle ongoingtrade press relations across Nutriswiss' core markets, placing key messages andinnovation stories in relevant B2B publications across Europe. We support mediabooking and contribute to content for owned channels, ensuring message consistencyacross all touchpoints.

Twopositioning dimensions we actively develop: Swissness and discoverability.Swiss origin carries genuine weight in the edible oils industry: it signalsprecision, food safety culture and regulatory rigor. We build that narrativeconsistently into how Nutriswiss is positioned in trade media. And asAI-powered search becomes a primary sourcing tool for buyers and productdevelopers, coherent cross-channel content is what ensures Nutriswiss appearsin the right answers.

Oneparticular asset of the partnership: our multi-lingual team covers German,French, Italian and English, ensuring Nutriswiss's messages land with equalprecision across all their markets.

Strategic Goals We Support

· PositionNutriswiss as Europe's reference address for high-purity and organic oilrefining

· BuildSwissness as a credible, differentiating narrative across international markets

· Establishconsistent visibility in trade media across DACH and European export markets

· Strengthendiscoverability among buyers, product developers and sourcers

· Ensure contentconsistency across owned and paid channels in all relevant languages

Our Approach

· Ongoing trade press relationsin B2B and B2M publications across Europe

· Strategic mediabooking — coordination of paid and editorial placements

· Contentdevelopment for owned channels: website texts, news, social media

· Multilingualcommunication: English German, French, Italian

· Positioningand messaging around Swissness and key differentiators

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